WELCOME TO THE MINI UNIVERSE.
NOW AND THEN: WHAT MINI STANDS FOR.
The Next 60 Years?
Around the world, the MINI phenomenon has been reborn. Proof that great fuel efficiency, an almost limitless range of customization, incredibly tight handling and an undeniably cheeky personality are truly timeless qualities. Most recently, we've added the spacious and sophisticated MINI Clubman, and the powerful John Cooper Works Hardtop 2 Door - proving that there are still more boundaries to push and horizons to chase. With beta programs and partnerships like the 100% electric, zero-emissions MINI E, we're excited to find out what adventures are in store for the next 60 years.
FEISTIER THAN EVER.
Like their notorious predecessors, all new MINI models share the same great performance DNA. Updated with modern performance features and a committed passion for racing, the MINI Motorsport teams are once again taking tracks (or, in the case of the World Rally Championship and Dakar Challenge, dirt roads and deserts) by storm. The newest to represent our racing heritage is the MINI John Cooper Works Team, who wield a pair of the most powerful MINI models ever built - the John Cooper Works Hardtop 2 Door.
MORE THAN JUST A CAR.
Taking the 2003 North American Car of the Year Award, the general public and auto enthusiasts alike find the new MINI hard to resist. Invoking smiles and curiosity everywhere they go, new owners quickly discover just how much fun a MINI can be. Owners personalize their MINIs to their hearts’ content and form motoring clubs all across the country.
THE NEXT EVOLUTION.
In October of 1999, just a few days before the final Classic
Mini rolled off the production line, the concept for a new
MINI is unveiled at the Paris Auto Show. The distinctive
design and personality is immediately recognizable. But it’s
clear that the new model has also taken a healthy dose of
automotive steroids.
For insight into the design process behind every new MINI we
build, click the link below.
EUROPEAN CAR OF THE CENTURY.
Fast forward to 1999. Over 5 million Classic Minis had found happy homes around the world leading a panel of 130 international automotive journalists to vote Mini “European Car of the Century.” In fact, only Ford’s Model T received more votes for the global title.
